Author Topic: How and When to Start Promoting Your Music - Thoughts?  (Read 10952 times)

mrotsdnaS - eduraD

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How and When to Start Promoting Your Music - Thoughts?
« on: March 29, 2016, 10:00:49 pm »
Hey everyone, I'm looking for opinions on something many of us are probably interested in doing at some point in our music-making careers.. I'm considering sending some of my tracks to various promoters, be it youtube channels (i.e. MrSuicideSheep, TSYN etc.) or Soundcloud promos like edm.com, Record labels.. Basically any place that searches for artists to promote. Does anybody here have some experience with this type of thing? What are your opinions on this? How do you know when you are ready to start handing your music out? Where would you go or what is your idea of the optimal route?  ???

ion

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #1 on: March 29, 2016, 10:57:48 pm »
It has been decided that this forum is not for the things that you ask about.  Your thread will probably be gone soon.
Gone

FarleyCZ

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #2 on: March 30, 2016, 12:02:57 am »
Yeah. I have loads of questions on this topic too, but yeah, unfortunatelly promotion talks are not allowed here.
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...but don't overdo it, because that's called being a d***k.

mrotsdnaS - eduraD

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #3 on: March 30, 2016, 01:32:49 am »
Fair enough, not sure how to remove the full thread but oh well lol

bryan

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #4 on: March 30, 2016, 01:52:55 am »
It has been decided that this forum is not for the things that you ask about.  Your thread will probably be gone soon.

I know this forum isn't an avenue to promote yourself, but I still think the OP is relevant.  He's not promoting himself; rather, he's merely asking WHEN should promotion occur?

I've had the same thought myself. TBH, I've been producing for a few years now, and I haven't made anything that I deem ready for "promotion" of any serious sort. Feedback and finishing songs are helpful but as far as legitimate releases/promotions, I know I'm not there. It's apparent that a lot of young producers don't get this ("listen to my first track! I don't know what EQ is!").

Lydian

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #5 on: March 30, 2016, 03:30:39 am »
Imo someone should only start promoting their music once they have a clearly defined sound and plan on maintaining it.

When artists change sounds too much I think it makes it harder to develop a fanbase. It's like if Zedd were to release a Jazz track. The track could be the greatest Jazz track in the world but it wouldn't appeal to his audience because they know him primarily for his work as an edm artist. Now what he could do is release the jazz track underneath a separate name and do that for every single jazz track that he makes.

It's just like madeon and porter robinson. They used to make hands up music underneath the aliases Deamon and Ekowraith. When they wanted to change their sounds though they decided to change their aliases because it was to different from their old music.

Take this band as another example. Falling In Reverse. They're primarily a post hardcore band so when they released this track it was a disaster. They released a rap/electronic song and the response was TERRIBLE. So many of their fans wrote hateful comments in response to the music video because they don't follow Falling In Reverse to listen to rap. They listen to them for their post-hardcore music.

https://www.youtube.com/watch?v=zcbOfVKSMkA

That's why I think being clear on what your sound is an artist is really important. If you're going to promote your music then at least make sure you're clear what you want to sound like.
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FarleyCZ

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #6 on: March 30, 2016, 08:34:42 am »
If you're going to promote your music then at least make sure you're clear what you want to sound like.
...and make sure you actually sound like it.
"Earth is round right? Look at it from right angle and you'll be always on top of the world."
...but don't overdo it, because that's called being a d***k.

Arktopolis

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #7 on: March 30, 2016, 09:42:38 am »
If you're going to promote your music then at least make sure you're clear what you want to sound like.
...and make sure you actually sound like it.

To me this is the most important thing. I want to convince myself that I can come up with new tracks in the style I'm going for, before starting to think about marketing a brand. Other than that, I think you are ready when you feel like people should hear your music :) I don't think you can really lose much by sending a couple of emails.

vinceasot

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #8 on: March 30, 2016, 09:53:45 am »
when your tracks are as good or even better as the stuff being released, you can start to send your shit out

daimon

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #9 on: March 30, 2016, 06:02:15 pm »
firstly, I'm not anywhere near sending demos, but here are few tips I catched when I was thinking and learning about promoting:
When?
- you should send demos to channels and labels only when you are 100% satisfied with your sound and mix. Make your first impression count
- talking about building a fanbase, It does no harm to start collect followers on SC and Facebook even before your first song upload. It's the numbers of followers that count when you send your profile links to labels.
How?
- if you aren't established, sending promo to Trapcity, Suicide Sheep etc. is a waste of time for both sides. These channels are very picky and most of the time you need to know the guys that uploads songs there. I'd suggest 2 things: First - do some good research around the youtube and find medium/small sized channels that uploads their good music in genre you make. Secondly, try to make contact with owners of these channels, and not by sending them promo in the first message. You can show them how big fan of them you are, bring them some value from you... make friends with them
- you can reach some following even through cliché stuff like youtube comments, if stick to ORIGINALITY of the comment, not typical "I'm 12 years old bedroom producer, check my channel" but comment songs relevant to your style with something like "can you imagine this song with sax intro and in 110 BPM? Give my channel a try!"...

my two eurocents here.
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mrotsdnaS - eduraD

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #10 on: March 30, 2016, 08:33:18 pm »
Imo someone should only start promoting their music once they have a clearly defined sound and plan on maintaining it.



True... The hardest part for me about this is that I enjoy making too many different kinds/styles/genres of music lol, I wouldn't know where to start and what sound to pick unless I just advertised a bunch of different monikers and stuck with whatever hits it off best

mrotsdnaS - eduraD

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #11 on: March 30, 2016, 08:40:18 pm »
- you can reach some following even through cliché stuff like youtube comments, if stick to ORIGINALITY of the comment, not typical "I'm 12 years old bedroom producer, check my channel" but comment songs relevant to your style with something like "can you imagine this song with sax intro and in 110 BPM? Give my channel a try!"...

my two eurocents here.
-

I always see people spamming comment sections and I never really thought it could be a smooth way of getting followers, but what you just said sort of makes sense if done well enough. I just don't wanna be "that guy" lol

Lydian

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #12 on: March 31, 2016, 02:13:40 am »
True... The hardest part for me about this is that I enjoy making too many different kinds/styles/genres of music lol, I wouldn't know where to start and what sound to pick unless I just advertised a bunch of different monikers and stuck with whatever hits it off best

I feel the same way. Nothing is stopping you from branching out to different genres though. You just might not want to release them all underneath the same alias. If you do then at least make sure that the genres are somewhat related. Au5, Rameses B, & Virtual Riot for example release different genres but they usually share some similarities. (Glitch-hop, Melodic Dubstep, Progressive House, DnB, Drumstep)

I mean in reality there really isn't anything stopping you from releasing it all underneath the same name. Artists change their sounds all the time from album to album. Just keep in mind you might be losing an audience by doing that. Just look at old school tiesto vs modern tiesto. Music is totally different.
« Last Edit: March 31, 2016, 02:15:20 am by Lydian »
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daimon

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Re: How and When to Start Promoting Your Music - Thoughts?
« Reply #13 on: March 31, 2016, 06:29:03 am »
Quote
I always see people spamming comment sections and I never really thought it could be a smooth way of getting followers, but what you just said sort of makes sense if done well enough. I just don't wanna be "that guy" lol
key to reaching listeners is to be one/think like one. I know this can work because sometimes even I read these comments and sometimes I visit their channels and eventually I find really cool song. But yea I completely ignore or report "that guy"